Cricinfo.com Sale
News was released last week that cricinfo.com had been sold to ESPN, the American sports network in an effort to reach out to other areas of the sporting world. Now I’m not a daily visitor to the cricinfo site - I think there is too much statistical stuff, and that the latest news I want is never quite as easy to find as it should be. I did visit there today though and I was a bit taken back by the adverts on the site. I know they’ve always had adverts, but if I remember rightly they’ve never been quite so bold or in your face as they are now. Maybe this is a start of the ESPN influence, whos own site is not laden with adverts, but is very content heavy. I hope that cricinfo doesn’t go downhill as for a quick blast of statistics it really is the number one. I will keep a keen lookout in the coming months and hope the new buyers recognise that.
The Wisden Group, which owned the site has also recently sold the magazine “The Wisden Cricketer” to BSkyB, which means it looks like they are getting out of the publishing game, apart from the yearly bible, the “Wisden Almanac”. Last year they bought the technology behind Hawk Eye, and this deal means it now looks like they can put their time into developing and improving this. Hawk Eye is moving from cricket into other sports such as tennis, and developing this is undoubtedly a very smart move!
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